CEO's Message

We, as the YONPAŞ family, believe in the success of the strategy we have created based on our corporate values. Our vision is to be the 'First Choice' of our customers, dealers, suppliers and employees. Acting with this vision, our managers and teammates base their work on customer satisfaction, encourage innovative thinking, support teamwork and value the contributions of their employees.

Our aim is to provide quality and value-creating products to our customers. Our most important advantage, which creates our difference, is our corporate structure, which consists of determined and qualified individuals that are getting stronger day by day. Attracting, developing and retaining the most valuable talents is at the heart of the healthy development of the company. Our human potential consists of dynamic and passionate individuals with a global understanding. In order to strengthen its competitive position, YONPAŞ determines its basic corporate principles, customer approach, product and technology focus. Our management has identified seven strategic priority areas for the continuation of the company's leading position:

- Professional Brand and product Management
- Excellence of Product and Service
- Customer Focus
- Strong Raw Material Stock
- Strong Distribution and Logistics Network
- Cost Effectiveness
- High Motivation of Our Employees

“Continuity” plays a key role in the long-term strategies of YONPAŞ. Continuously providing high quality products to the market since its establishment has made YONPAŞ one of the leading companies in the forest products sector.

To provide the sectoral product needs of you, our esteemed manufacturers, furniture industrialists and dealer friends, on time and with the desired quality, to serve as fast as possible with our strong logistics network and stocks, to find solutions to all your problems with our customer representative friends working in the field, to serve with the excitement and determination of the first day we were founded. It is our first duty.

Hilmi DERİNEL
Chairman of the Board, CEO

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